TOPUP Case No. 3 and Refusal of Content Parsing and Promotion with Unique Content

Target

Fix errors that prevent the site from being promoted to the top. Increase traffic to your site through organic search.

Case TOP UP № 3

Tasks
  • Analysis of the brief filled in by the customer;
  • Analysis of the semantic core of the site and its refinement;
  • Remove site positions by key phrases;
  • SEO and technical site audit;
  • Compilation of TS for programmers to fix problems;
  • Compilation of TS for copywriters on changing and optimizing the text on the site;
  • Optimizing the mass of website backlinks
  • Checking implemented patches from programmers and copywriters;
  • Recapturing site positions;
  • Traffic monitoring;
  • Delivery of the project to the customer.

Results for TOPUP case #3 fixing technical and SEO errors

This project came to me with working parsing and without unique content. I discussed the strategy with the client and came to the conclusion that we turn off parsing, we put a copywriter in jail and he will bring new content to at least 85% uniqueness. We made technical changes, added a couple of language versions of the site, made semantics and worked on it with a copywriter. Started building up links.

Visit and conversion according to TOPUP case No. 3

After correcting the identified problems, errors, posting unique content and updating the old one, the situation regarding positions and traffic has changed for the better. The result of the work was presented to the customer and the customer was satisfied. The results of traffic growth are presented in the Google Analytics service.

Кейс TOPUP №3 и отказ от парсинга контента

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